RENEN DE GUIA
President & CEO
Ovation Productions is headed by veteran promoter Renen de Guia who is its President & CEO. Ovation promotes all genres from Taylor Swift to James Taylor and from The Beach Boys to Backstreet Boys. Renen has vast knowledge of markets and the media. While others outsource, Ovation is the only concert promotions company that directly buys, produces, and handles all production of its concerts ‘in-house’, including all production of its radio, TV, print and social media advertising. Ovation has expanded the markets for international artists in the Philippines by pioneering in all major and minor provincial cities in the country where it aggressively operates, aside from Metro Manila.
De Guia started promoting international artists beginning with WEA Recording Artist and teenage superstar Leif Garrett in 1979 as a result of being involved in Leif’s Philippine Promo Tour a year earlier. De Guia, a radio and disco DJ then, was also producing and hosting The WEA Record Revue & Dyna’s Musical Express; both radio programs that aired on popular radio stations nationwide. He was also Artists & Repertoire manager for Polygram Records in Manila. Ovation Productions is celebrating it’s 40th year in 2019!
Through the years, Ovation Productions has handled some of the biggest names in live entertainment such as magician David Copperfield, Bon Jovi, Backstreet Boys, New Kids On The Block, Lady Gaga, Tony Bennett, Boyz II Men, Usher, Alicia Keys, Tears For Fears, Swedish House Mafia, American Idol Live Tour, Paramore, Incubus, K-pop superstars PSY and BIGBANG, Tiesto, The Killers, The Lettermen, Stone Temple Pilots, Engelbert Humperdinck, Chicago, Fall Out Boy, George Benson, Blood Sweat & Tears, Survivor, James Ingram, Marilyn McCoo & Billy Davis Jr., Kenny Rankin, Paul Williams, Dennis Lambert, Don McLean, Frankie Valli and the Four Seasons, Richard Marx, Jason Mraz, America, Patti Austin, The Beach Boys, Kenny Loggins, Michael McDonald, Pet Shop Boys, Human League, Sergio Mendes, The Glenn Miller Orchestra, Vertical Horizon, Evanescence, Bush, Steve Tyrell, Pitbull, All-4-One, Color Me Badd, Korn, Jack Jones, Kalapana, Randy Crawford, David Archuleta, Rupert Holmes, Peter Cetera, Bryan Adams, David Pack, The Manhattan Transfer, Metallica, Swing Out Sister, Babyface, Toto, INXS, Mr. Big, David Pomeranz, John Ford Coley, Christopher Cross, Boz Scaggs, Depeche Mode, Michael Bolton, Jessica Sanchez, Boyce Avenue, IL Divo, Tony Orlando, Magician David Blaine, Spandau Ballet, rock legends Crosby Stills & Nash, Melissa Manchester, KC & The Sunshine Band, Kenny Rogers, Tom Jones, The Stylistics, Cuba Gooding of The Main Ingredient, the annual ULTRA EDM music fest, Pat Boone, James Taylor, Liam Gallagher of Oasis, comedian Russell Peters, Katy Perry, Ed Sheeran, Celine Dion, Tower Of Power, Boyzone, Bone Thugs N Harmony, Kygo, Calum Scott, Michael Learns To Rock, Josh Groban, Lauv, and co-promoted One Direction, Sam Smith, The Vamps, The 1975, and Charlie Puth. Ovation Productions also did Broadway musicals Disney’s Beauty & The Beast and Sister Act.
Ovation has also done special events like the IPTL (International Premiere Tennis League), the YouTube FanFest, and other big corporate events.
Renen de Guia was also into manufacturing garments and screen printing. He owned the 80’s iconic TOP40 T-shirts, Fig Tree Christian-themed t-shirts, ladies’ teens wear Bangles; a boutique called Everything Rocks plus 20 stores of Pop Station Records located in various major malls.
Ovation evolved from single proprietorship in 1979 to corporation in 1991. Vice President and Chief Financial Officer is Celinda Pe de Guia, a B.S. Chemistry Graduate from the University of the Philippines in Diliman. Their son Gonzalo ‘Bogie’ de Guia handles Production, Road Management, and Security.
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